This course is ideal for...

Non-design professionals with experience or prior exposure to design thinking, who have an interest in applying user-centered approaches for service innovation.

Design professionals with an interest on strategic design, service design or user experience

Enthusiastic past participants have included professionals from product, marketing, HR, usability, front-end development, and designers of all kinds. 


Testimonials from previous runs:

“A very interesting topic delivered as a hands-on experience.
I enjoyed it all the way and I'm eager to apply the lessons learned in my work environment!”

- Dimitris Komnakos, Product Director, Commsquare


"Extremely applicable to design services and provide solutions while having the end users in mind."

– Augusto Bianchi, User Experience Design Architect, PMI.COM


"A holistic way of how to identify, evaluate and satisfy customer's needs."

- Nikos Matthaios, Senior Executive Advisor Marketing & Communications, National Bank of Greece


 "An eye opening experience!"

– Maria Leontiou, Head of Innovation, Eurobank


"Totally different experience!

Knowledge, entertainment & action, are beautifully combined together!!!"

- Konstantina Andreaki, Alpha Bank


"A whole new practical way of applying design thinking into finding solutions and getting to know your customer’s needs"

– Bob Alexandropoulos, Digital Art Director